FLOWERING INDOOR AND POT PLANTS, PERENNIAL AND ANNUAL GARDEN PLANTS
In 1982, we started growing (mainly green) house plants. Since 1994, we have specialised in flowering houseplants and especially the ‘pearls’. This was a conscious decision for us. They are not the easiest products to grow, but they are the most special ones. We really like it if it is ‘not standard’. With 19 hectares of cultivation area, our dream is to make our products available to everyone. This means we can offer our customers a truly distinctive range of flowering indoor and outdoor plants, which will give the consumer a surprising amount of happiness.
Alta: high; we (the Hoogendoorn family) strive for the highest quality in products, processes and relationships
Nova: new, star, bright, innovative
… GROWS UNIQUE PRODUCTS OF THE BEST QUALITY
… USES TRADITIONAL CULTIVATION METHODS TO GROW LABOUR-INTENSIVE FLOWERING PLANTS
… OFFERS VOLUME IN NICHE PRODUCTS.
OUR SUSTAINABLE SOLUTIONS
We want to grow beautiful, high-quality products without causing an unnecessary burden on the environment. We make conscious choices about how to do this every day.
In Moerkapelle, Luttelgeest and Zevenhuizen we work with a ‘closed’ irrigation system, so that nutrients remain in the nursery and do not end up in the environment. We use pesticides very rarely. We are also aware of what happens to our packaging when it is no longer in use. That’s why our pots and labels are made from 99% recycled plastic. We don’t add any dyes to the pots so that they can be recycled again.
All the products we grow must be registered or certified. Retailers also demand increasingly higher standards, and here transparency is the keyword. In order to comply with this, we are MPS A, MPS GAP, MPS SQ and MPS GRASP SEDEX certified. Visit www.volgjebloemofplant.nl for more information. AltaNova’s MPS number is 804819.
FIVE LOCATIONS FULL OF FLOWERING PEARLS
One of our first locations. We only grow the fragrant Stephanotis here on this 2.5-hectare site.
We have been growing various flowering plants at this 4-hectare nursery since 2009.