Sustainability
We believe that the easiest way is not always the right one. We want to make the most exceptional plants available to everyone, no matter how difficult they are to grow.
OUR SUSTAINABLE SOLUTIONS
At AltaNova, we like things when they are not ‘standard’. With 23 hectares of cultivated land, our dream is to make our products available to everyone. This means we offer our customers a truly distinctive product range and give the consumer a surprising amount of pleasure. We want to grow beautiful, high-quality products without causing an unnecessary burden on the environment. We make conscious choices about how to do this every day.
From waste to label
Our labels are particularly sustainable, as they are made from waste from the flower auctions in The Netherlands. This waste is first cleaned and then processed into granulate. Our packaging supplier then processes this granulate into printing sheets for labels and pot covers, among other things, thereby creating a 100% recycled material: RPP. We have supported this initiative from the start and, together with a number of fellow growers, have ensured that the material could be perfected in this way.
In Moerkapelle and Zevenhuizen we work with a ‘closed’ irrigation system, so that nutrients remain in the nursery and do not end up in the environment.
Our use of crop protection products is minimal.
We are aware of what happens to our packaging
when it is no longer in use. That’s why our pots and labels are made from 99% recycled plastic. We don’t add any dyes to the pots so that they can be recycled again. Our labels are made from 100% recycled material.
We are shortening the supply chain, partly to minimise the environmental impact.
We strive to create a pleasant working environment at every site where people feel at home and dare to make mistakes.
All the products we grow must be registered or certified. Retailers also demand increasingly higher standards, and here transparency is the keyword. In order to comply with this, we are MPS A, MPS GAP, MPS SQ and MPS GRASP SEDEX certified. Visit www.volgjebloemofplant.nl for more information. AltaNova’s MPS number is 601618.